View GBTA's Print Advertising Options

View the 2012 GBTA Media Kit 

View the 2012 Advertising Contract

Why You Need to Advertise with GBTA

• Reach the industry's most influential corporate travel managers. Roughly 55% of Fortune 500 companies and 72% of the Fortune 100 are represented among GBTA's membership.
• Improve your trade show response. Numerous studies prove that including print or online advertising to the marketing mix increases traffic and sales at related trade shows.
• Increase your credibility. This is especially important if your are new to the corporate travel market or are trying to reach new segments.
• Earn valuable priority points. Your advertising earns you points that can help you improve your location at the GBTA Exposition.
• Reach a targeted audience. Nearly every GBTA buyer member controls a significant travel budget. No wasted circulation when you advertise with GBTA.

GBTA Members Are Employed As

62% Manager/Supervisor
17% Director
9%   Coordinator/Assistant
5%   Staff
7%   Vice President
1%   CEO/COO/C-level

GBTA Members Represent the Following Industries 

18%  Manufacturing

18%  Other

11%  Financial Services – Insurance         

7%    Utilities – Oil – Petroleum – Energy – Mining            

8%    Computer Technology

6%    Health – Pharmaceuticals  

6%    Aerospace & Defense

4%    Retail / Wholesale Trade    

3%    Non-profit – Association – Foundation        

3%    Business / Professional Services – Consulting           

3%    Hospitality (Accommodation and Food Services)

3%    Transportation – Travel – Shipping – Warehousing

3%    Government – Public Administration

2%    Education – Training            

2%    Media – Information – Communications

2%    Automotive

1%    Chemical – Biotech

1%    Sports – Entertainment – Arts – Recreation 

 

GBTA Members’ Annual Travel Spend 

5%     $500 million or more

11%   $100 million to less than $500 million

9%     $50 million to less than $100 million

13%   $30 million to less than $50 million

11%   $20 million to less than $30 million

17%   $10 million to less than $20 million

17%   $5 million to less than $10 million

8%     $1 million to less than $5 million

3%     $500K to less than $1 million

4%     Less than $500K

Receive valuable priority points that will enable your company to select more advantageous trade show booth space year after year.

Questions

Sara Smith, CTE     
Manager, Sponsorship & Advertising  
ssmith@gbta.org     
+1 703 236 1156     

Colette E. Massey, CEM, CTE
Exhibits & Advertising Sales
cmassey@gbta.org  
+1 703  236 1123