Strategic Meetings Management: Selling the Value to your C-Leaders
Wednesday, November 14 | 12:00 p.m. Eastern Time | 60 minutes
Presenters: Debi Scholar
An SMM program will improve business processes, quality and ROI, and reduce costs, risks and inefficiencies yet many leaders do not understand how to develop a business case to move an SMM forward. Tailor and target your business case to meet the needs of each of your stakeholders. Use the 101 questions to develop your business case and learn how to create a cost/benefit analysis to take to your C-Leaders based on their expectations.
After this session, you will be able to:
• Identify your stakeholders and recognize their perspectives
• Use the business case template to develop your plan
• Use the cost/benefit analysis template to prove the ROI
Chapter Members: $49
GBTA Continuing Education Credit: $50*
*This webinar counts as one (1) hour of continuing education for CCTE, SMMC, CGTE designations.
Scholar Consulting Group
Become a GBTA Member Now!