A fragile economic recovery, rising travel costs and no new resources in sight. How do you get out of the weeds and “one-offs” and approach your business proactively and strategically? The Strategic Travel Symposium provides you the “mental space” and the means to stop, think, interact and build actionable business plans with peers and other experts.
Labs will mix expert talks and hands on workshops with peer groups--organized by program size/industry to ensure more relevant knowledge sharing. Come away with new contacts and fresh ideas and better yet -- something tangible – all complimentary as a benefit of your GBTA membership!
The Strategic Travel Symposium will feature:
Three General Sessions covering the hottest topics in business travel including:
- Global trends in travel management
- How to develop a business strategy in uncertain times - delivered by The Wharton School, University of Pennsylvania
- Effective airline sourcing and management strategies in a turbulent environment
Interactive lab sessions for buyers and suppliers focused on sharing of business insights and best practices. Topics include:
- How to build a more compelling and attractive value proposition
- How to communicate your value to senior management
Highly respected industry speakers including:
- Scott McCartney, Travel Editor, The Wall Street Journal
- Franck Schuurmans, PhD, CAE, Wharton Senior Consultant and Director of Non-Profit Practices, Decision Strategies International
Practical takeaways to help you quickly contribute to your organization's bottom line.
But, fair warning: these contents are highly interactive! Both Buyer and Supplier Labs will require pre-work and gathering of data sets in order to be most useful. This is where “theory” meets “practice”! Results may vary, but are guaranteed.
Twitter: Want to tweet about the Strategic Travel Symposium or see what others are saying? Use hashtag #GBTA-STS
GBTA would like to thank its generous sponsors for helping to provide this valuable program to members at no charge:
- ADTRAV
- Concur
- Egencia
- UATP
- World Travel, Inc.