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GBTA Travel Research Toolbox

Sponsored by: Intercontinental Hotels Group

Hotel Reports

The hotel data capability provides detailed views of US and Canada hotel performance. All hotel data for North America includes both occupancy rates and average nightly room rate for the most recent 12 months and for the prior year period.

Hotel information, provided by Smith Travel Research, is updated monthly.

Hotel Data by Service Level

Compare your hotel rates by service level, against national data in the top 94 US Markets, as well as Canadian markets.

U.S. Top 25 Market Hotel Data by Geographic Subset

Analyze 160 sub-regions within the top 25 US markets, including occupancy, average daily rate and revenue per available room.

Benchmark against GBTA Peers

The Hotel Rates benchmarking report allows you to compare your nightly hotel rate by city and service level to that of other GBTA members.

Hotel Reports

GBTA Travel Research Toolbox