February 19-24, 2012 Philadelphia, PA The Wharton School Academic Director:  Prof. Larry Hrebiniak, Ph.D Competency: Management

Leader Level

You need a broader view.  Today’s fast-moving, competitive environment means managers have to meet more challenges with fewer resources.  Doing so successfully means quickly adapting to shifting circumstances, utilizing your skill sets and effectively managing your resources.  You need to quickly increase your understanding of business fundamentals and extend your knowledge of management. 

Essentials of Management teaches the core concepts of business to individuals who need to broaden their managerial and strategic perspectives, enhance their business instincts and sharpen their ability to tackle management challenges.  Past participants have nicknamed the program a “mini-MBA.” 

This 5-day program, drawing on faculty and content from Wharton’s top-ranked MBA programs, introduces the essentials every successful manager needs in marketing, finance, operations, strategy and leadership. 

Who Should Attend

The course is designed for middle through upper level executives in the business travel industry who need to extend their core business knowledge. 

Approach

The program is structured to offer fresh ideas, delivering valuable knowledge in an integrated format that doesn’t compromise your valuable time. 

Wharton ROI: Return on Education

• Develop knowledge in core areas of business, including finance, marketing, management and strategy based on current research and best practices. 
• Understand how operational and financial decisions impact strategic and marketing efforts. 
  Develop a business vocabulary that will enable you to communicate and collaborate across organizational boundaries. 
• Infuse best practices into your routine by immediately applying classroom knowledge to real-world situations. 
  Know how to approach different managerial problems using value driven decision-making. 
  Understand how organizational culture impacts strategy implementation. 
  Learn how to manage change and conflict effectively. 
   

About the Faculty

Lawrence G. Hrebiniak, Ph.D. – Associate Professor of Management

Larry Hrebiniak is a leading authority on competitive strategy and strategy implementation.  He has consulted for companies around the world, including AT&T, Bristol-Myers Squibb, Chase Manhattan, DuPont, General Electric, General Motors, Isuzu and Johnson & Johnson.  Professor Hrebiniak has written numerous books, including Implementing Strategy (MacMillan, 1984) and The We-Force in Management: How to Build and Sustain Cooperation (Lexington Books, 1994). 

Program Information

Classes, Meals & Lodging:
The Wharton School
Steinberg Conference Center
255 S. 38th Street
Philadelphia, PA 19104

Program Start: Sunday, February 19, 2012 at 3:00PM
Program Finish: Friday, February 24, 2012 at 12:00PM

For the full session agenda, please click here.

Session airport transfers provided by EmpireCLS Worldwide Chauffeured Services.

This Global Leadership Professional Program session is funded by contributions from: