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Connect to Business Travel Professionals
with Targeted Sponsorship Opportunities



•  GBTA Convention
•  GBTA Conferences
•  GBTA Symposium
•  GBTA Chapters



•  GBTA Primary Research
•  GBTA Industry Insights

Professional Development


•  GBTA Events
•  GBTA Academy
•  GBTA Webinars
•  Customized Training





Sponsorship opportunities exist for every budget. Below are only a few of the many options that exist to promote your brand.

Event Program

Your organization can be featured prominently in the go to event guide for different GBTA events. Whether you decide to sponsor the entire program or just a featured page, this investment will generate awareness and engage event attendees.
Sponsor a Speaker

By sponsoring a keynote speaker, your brand will be prominently featured to all event attendees. This highly visible sponsorship reinforces your support of the business travel industry, and connects your brand to GBTA as an industry thought leader.
Event Signage

Capture the attention of the over 20,000 business travel attendees at GBTA events worldwide. Popular signage options include banners, column wraps, window clings, decals, and other high impact methods of branding.







Primary Research

Establish a leadership position for your product segment by sponsoring new and innovative business travel research from GBTA Foundation. Research partners obtain extensive media exposure, a webinar to the business travel industry, and the potential to present the findings of this research at a prominent GBTA industry event.
Industry Insights

Co-brand existing business travel research conducted by GBTA Foundation. Use established research from GBTA Foundation to power your inbound and outbound marketing efforts.




Professional Development

GBTA Events

Demonstrate your commitment to the business travel industry by sponsoring very specific and targeted educational offerings at over 300 GBTA Events worldwide.

View upcoming events
GBTA Academy

GBTA Academy provides timely and relevant professional education to business travel professionals. Introduce your brand and company message to this influential group of future business travel leaders.
GBTA Webinars

Bring your brand and company value proposition to life through an interactive webinar, targeted to business travel professionals.

View upcoming webinars
Customized Training

Looking to understand how travel managers work, think, and operate? GBTA provides onsite customized training solutions tailored to your needs.