North America
/Portals/0/NADevEventsImages/online icon_80.png

A Look into the Future of B2B Events

Event Start Date: Jul 19, 2018 2:00 PM

Event End Date: Jul 19, 2018 3:00 PM

Event Locations
North America

Save To Calendar

A Look into the Future of B2B Events: Wearables, Beacons and the Internet of Things

Thursday, July 19th
2:00pm ET | 60 minutes
Click here for other time zones


B2B events are on the brink of a digital revolution. The latest innovations are disrupting the status quo and changing the game for the better. Learn how business travelers are leveraging new breakthroughs to improve networking, simplify event follow-up, get high-quality leads, bypass waiting lines - and best of all, find out what their prospects value most.

At the end of the session, participants should be able to:

  • Hear about smart badges that enable attendees to exchange contact information virtually in an instant. These super smart wearables create a digital record of each attendee's event experience, including sessions attended, partners visited and contacts met. So follow-up is easy.
  • Discover new tools that tell you where your best prospects are gathering and even provide maps to help you get to the right places at the right time faster.
  • Understand what customers and prospects really want based on data and analytics from event registration and onsite activities.



  Kristen Carvalho
  Director, Events & Content Marketing



Please note: "Save to Calendar" does not register you for the above webinar. Please be sure to register to receive your confirmation email with login instructions.

Webinar archives are available only to GBTA members in the GBTA Hub Research Library.

Become a GBTA Member now! If you have a question regarding your membership status, please contact

GTP certified professionals will receive one GTP Recertification credit for participating in this webinar. Keep documentation of your attendance and report when all 50 recertification credits are earned. Please email questions to