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Dynamic Pricing Industry Perspectives and Best Practices
Event Start Date: Jun 27, 2019 2:00 PM
Event End Date: Jun 27, 2019 3:00 PM
Event LocationsNorth America
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Thursday, June 27th
2:00 PM EST
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Is the business travel industry ready for its hotel pricing to be completely dynamic? We live in a world where dynamic pricing is increasingly becoming the norm across all products and services. There are different perspectives across hotel buyers and suppliers on whether or not dynamic pricing is optimal for the industry let alone an individual program. The reality is that there are arguments for and against dynamic pricing and this webinar will uncover.
At the end of the session, participants should be able to:
Have a better understanding of the definition of dynamic pricing
Compare the pros and cons of dynamic vs. static pricing and what conditions are ideal for using dynamic pricing for buyers and suppliers
Evaluate dynamic pricing impact in your company
Hilton Senior Commercial Director US & Canada
Manage Hilton Worldwide Business Travel Sales
Sr. Director, Global Hotel Area Lead
Brought to You By
GBTA Accomodations Committee
GBTA Members: Free
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