North America

Global Leadership Professional® (GLP) Marketing Competency

Event Start Date: Mar 10, 2020 8:00 AM

Event End Date: Mar 11, 2020 4:00 PM

Event Locations
North America

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Global Leadership Professional® (GLP) Marketing Competency: Building and Managing Strong Brands

March 10 and 11 - 8am -5pm


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Explore characteristics of strong brands, client knowledge base and EI and walk away with tangible goals and action items.


Courses and Rates:

GBTA Members: $995 
Non-Members: $1,355 



The GLP Program offers a wide range of benefits to participants and their organizations, including

  • Engage with network of global peers who value professional development
  • Utilize advanced business principles and best practices
  • Interact with renowned academics and industry experts
  • Develop team approaches and strategies for solving problems
  • Earn recognition for your achievement



Charles R. Taylor, Professor of Marketing, Marketing & Business Law (Villanova)
Dr. Matthew E. Sarkees (Villanova)