Dave Hilfman’s Monday Memo to GBTA Members: #ReadySafeTravel Campaign Premieres
In 2020, during some extremely dark days for business travel, the people who make this industry our profession have refused to quit, because quitting is not an option. Together, we can and must continue to get this industry we love ready and safe for the upcoming return to business travel.
That commitment rests at the center of a new unity campaign architected by the Global Business Travel Association. The GBTA #ReadySafeTravel initiative will focus and mobilize advocacy efforts to support the industry; ensure passenger and worker safety in ways meant to restore traveler and corporate confidence; and grow public awareness around the economic necessity of a thriving business travel industry.
GBTA Collaboratory Highlights
The New Hotel Experience: Anticipating and Setting Traveler Expectations
With hotel gyms and spas closed, food service limited, and concierge services and housekeeping restricted, what does the new hotel experience look like? In this webinar, Moderator Jon Bolger, Head of Travel for Deloitte in the United Kingdom, was joined by other members of the GBTA Accommodations Committee – Bonnie Brabb, Enterprise Travel Manager for Telephone and Data Systems, Inc.; Holly McTague, Sr. Manager of North America Travel at Halliburton; and Steven M. Van Overmeiren, Associate Director of Global Travel Services at Baker McKenzie – to discuss top-of-mind issues: how to adjust traveler expectations, the future of loyalty programs for business travel, communication of hotel requirements to travelers (masks, public space restrictions, food service options, etc.), and more.
GBTA Regional Town Hall
Don’t Miss This Week’s All-New LATAM Town Hall!
Thursday, November 5 | 3:00 PM MEX | 4:00 PM EST | 6:00 PM ART
What is the state of travel in Latin America? Learn about the current operating status at airports and hotels in the major LATAM markets. We’ll also hear projections and key information on the slow – and very much expected – return to travel.
- Rafael Echevarne, Director of the International Council of Airports for Latin America and the Caribbean, ACI-LAC
- David Rios, Regional Vice President for Marketing, Commercial and Revenue Management for Mexico, Latin America and the Caribbean, IHG
- Diego García, Senior Vice-President, Air Europa
Complimentary for travel industry Buyers and Suppliers.
*GBTA LATAM Town Hall will be offered in Spanish
Sourcing Manager – Travel & Entertainment and Fleet Categories
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We are excited to announce the launch of Ready. Safe. Travel, by GBTA.
A thriving business travel industry is critical for a booming economy. Join us as we lead the efforts for a safe return to business travel through advocacy, education, and awareness. Learn More >>
WorldAware Intelligence Brief
Centers for Disease Control and Prevention (CDC)
Transportation Security Administration (TSA)
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