…dans-depth interviews conducted with individuals with significant event-planning responsibilities. These took place in both April and August of 2016. The quantitative side consisted of a survey completed by 94 North…
…This study used both a qualitative and quantitative approach. The qualitative side is based off of 11 in-depth interviews of travel managers in the United States and Europe, mostly from…
…research leader with expertise in qualitative and quantitative research, human-centered design techniques, competitive intelligence, powerful communications, innovation and new product development skills. She previously worked as the Director of Consumer…
…with the organizations strategic goals/vision, and deliver value in the form of quantitative savings, risk mitigation and service quality. The Strategic Meetings Management Maturity Index allows meetings managers and executives…
…business travel. With over three decades of industry expertise and two decades deDédiée à catalyser la croissance des revenus, elle possède une expérience remarquable en guidant les organisations vers un succès révolutionnaire et…
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…Strategies for All by Bryan Rusciano & Debbie Thomas Session Description: In this dynamic and practical session, we’ll explore proven sponsorship strategies that can be tailored to both small and…
…in Latin America and this research allows companies to refine their strategy to approach consumers of this key economy in a more efficient way.” More study highlights include: • In…
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