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Conferencia GBTA 2019 – Ciudad de México analizará las perspectivas de la industria de viajes de negocio para este año
Los desafíos de los viajes de negocio para el 2019 será uno de los puntos medulares de la Conferencia GBTA 2019 – Ciudad de México, que tendrá lugar en Expo Santa Fé, en la capital mexicana, del 19 al 21 de marzo y en la que participarán charlistas de gran calidad, además de ofrecer sesiones y oportunidades de negocio que llenarán las expectativas de los asistentes.
Las sesiones educativas versarán sobre temas de gran actualidad como: tecnología e innovación, gestión de riesgos corporativos, el futuro de los viajes gestionados en América Latina, reuniones y gestión de eventos.
Se espera la asistencia de una gran cantidad de travel managers y proveedores tanto de México como de la región latinoamericana, especialmente de Argentina, Brasil, Colombia, Costa Rica, El Salvador, Estados Unidos y Panamá. Para mayor información, haga clic aquí.
Chicago dará la bienvenida a la Convención GBTA 2019
El más grande evento de viajes de negocio a nivel global, la Convención GBTA, tendrá lugar en Chicago del 3 al 7 de agosto de 2019. El escenario será el McCormick Place, el Centro de Convenciones más grande de Norteamérica, el cual recibirá a cerca de 7000 profesionales en viajes de negocio de más de 50 países y tendrá más de 400 compañías exhibidoras y una amplia selección de oportunidades de desarrollo profesional.
Hoy la industria de viajes de negocio demanda movilidad en un ambiente de mucha aceleración, expresando un deseo por una experiencia de viaje más personalizada y teniendo que abordar los riesgos asociados junto a un contexto tecnológico, ambiental y geopolítico particulares. Todo esto representa nuevos desafíos y oportunidades para los profesionales de viajes de negocio.
Es por eso que la edición número 51 del Evento del Año en Viajes de Negocio se dirigirá a abordar estos grandes temas y a brindar una amplia plataforma para el intercambio de prácticas, políticas y soluciones para los mismos.
Junto con la Convención, este año tendrá lugar la WINiT Summit 2019 - Chicago, un evento de un día de duración, que se realizará el sábado 3 de agosto y el cual reunirá a profesionales de todos los niveles con el propósito de cambiar positivamente las carreras y vidas de las mujeres en industrias relacionadas con el viaje de negocio.
El registro está actualmente abierto con oportunidad de tarifa preferencial temprana antes del 22 de enero. Se aplicará un descuento de $100 para quienes se registren tanto en la convención como en la la WINiT Summit 2019 – Chicago. Mayor información en: https://www.gbta.org/news-and-advocacy/newsroom/gbta-convention-2019-coming-to-chicago
Estudio de GBTA muestra qué tan preparada está la industria de viajes de negocio para cumplir con la regulación de protección de datos de la Unión Europea
El 25 de mayo del 2018, la General Data Protection Regulation (GDPR), entró en vigor para fortalecer la recolección, transferencia y protección de datos personales de los ciudadanos y residentes europeos. Debido a que esta regulación tiene un impacto internacional, toda organización que realice negocios con la Unión Europea debe cumplir con la GDPR.
Es por eso que GBTA, en asocio con Cvent, realizó una encuesta con veteranos de las industrias de viajes, reuniones y eventos basados en EE.UU., cuyo objetivo fue comprender cómo los profesionales de estas industrias se están preparando para cumplir y operar bajo esta regulación.
El 46% de los encuestados señaló que estaban algo o muy preocupados de que su organización cumpliera con esa regulación para el 25 de mayo. Sin embargo, entre un 73% y un 77% de los encuestados mostraron confianza de que su compañía lo haría en aspectos como reporte, almacenamiento, recolección, remoción y consentimiento de datos.
El 60% señaló también que su organización cuenta con más de un equipo para el cumplimiento de los esfuerzos que demanda esa regulación. Estos esfuerzos se reflejan en: cambios en el lenguaje del contrato para asegurar el cumplimiento (45%), nombramiento de una persona o equipo para protección de datos (39%), establecimiento de cambios en almacenamiento de datos (37%) y en recolección de datos (35%), así como la incorporación de nueva tecnología para el cumplimiento (18%).
Llama la atención, no obstante, que el 29% de los encuestados no estuvieran al tanto de los esfuerzos de cumplimiento de sus compañías.
Los consejos para el cumplimiento son: actuar ahora (el riesgo de incumplimiento es demasiado alto), trabajar con los equipos y expertos externos para evaluar las necesidades; incluso si no se tiene relación o eventos con países de la Unión Europea, es importante conocer la regulación y considerar adoptar los lineamientos GDPR como una buena práctica.
Cómo será el programa de viajes en 2030
Cystal Interactive, un proveedor especializado en tecnología de eventos fue el anfitrión de una lluvia de ideas durante la Conferencia GBTA Berlín 2018 en alianza con VDR, con el propósito de descubrir las grandes ideas de la industria sobre cómo los programas de viajes evolucionarán en la próxima década.
Chris Elmit, managing director de Crystal Interactive abrió la discusión preguntando a cerca de 1000 delegados integrados en 100 mesas, con el propósito de enfocar sus mentes colectivas en los grandes cambios e innovaciones que ocurrirían entre ahora y el 2030 desde la perspectiva del viajero, el proveedor, el comprador y la tecnología.
Entonces, ¿cómo será el programa de viajes hacia el 2030 según los delegados de la conferencia de Berlín?
Desde la perspectiva del viajero, los itinerarios serán más personalizados y alterados de acuerdo con información sobre comportamiento o el impacto en tiempo real de los eventos globales. Se encontrará una solución para no tener que llegar varias horas con anticipación al aeropuerto para pasar el control de seguridad y el viaje de negocios se hará sin efectivo, automatizado y guiado por datos. Desde la experiencia del proveedor, el viaje de negocios se enmarcará en una esfera de conciencia ambiental, con un fuerte enfoque en elecciones sostenibles que cumplan con los requerimientos de responsabilidad social para compartir vehículos eléctricos o contar con noches de hotel libres de carbono.
Desde la perspectiva de quienes compran viajes de negocio, su rol será más automatizado y últimamente reemplazado por inteligencia artificial (sin embargo, se necesitará enseñarle a la inteligencia artificial a hacer elecciones más ambientalmente amigables). Cualquiera que desarrolle tecnología más allá del 2030 se enfocará en reducir el tiempo de viajes, simplificando el proceso entero con conexiones ininterrumpidas, entrenando a la inteligencia artificial con datos de comportamiento y análisis predictivos y esperando secretamente que alguien, en algún lugar, sea capaz de inventar la teletransportación.
*The following post was also sent as an email to GBTA members.*
Dear GBTA Members,
With the final quarter of 2018 upon us, I wanted to provide a brief recap and an update since there is so much happening on the GBTA front.
Given some time to reflect on this summer’s Convention, it’s fair to say that we had a tremendous event this year. GBTA celebrated the 50th anniversary of the Association and the Convention, and also made history this year in a number of ways: we experienced record-breaking attendance and had over 1,350 buyers, making it the largest Convention ever and the largest gathering of business travel professionals in the world.
We fulfilled on our promise to offer more opportunities for education than ever before with eight different time slots to fill from over 170 education sessions. Sunday afternoon events also incorporated additional education sessions, vertical peer-to-peer discussions, and industry tools and roundtable discussions. GBTA Convention 2018 On Demand will allow you to access any content you would like to review again or may not have had a chance to catch while there.
We featured our highest number of executive interviews at the GBTA Broadcast Studio with 110 live interviews conducted throughout the show, including the most companies featured during Media Day with nearly 30 showcasing their breaking news. The Expo floor was buzzing as we had the largest show floor in history based on square footage and a record number of first-time exhibitors (117).
Additionally, GBTA made two very exciting announcements in San Diego. The first was GBTA’s acquisition of WINiT, strengthening GBTA’s commitment to women in the travel industry. Members of GBTA and WINiT will benefit through access to both organizations' programs and services, and the acquisition will allow GBTA to take WINiT’s mission worldwide. The second announcement was the enhanced partnership between GBTA and the Institute of Travel Management (ITM), the leading managed business travel association in the UK and Ireland. This will feature a deeper, more collaborative partnership between the organizations, which will kick off on January 31, 2019 with a London-based showcase event for the managed travel and meetings sector.
On the Sunday morning of Convention, we hosted our first-ever 5k Run & Walk to raise awareness and funding to stop human trafficking. More than 200 people registered and participated in the event. GBTA continued to raise money for the cause throughout Convention and ultimately we presented a $20,000 check on Wednesday to benefit ECPAT-USA and its efforts to end child exploitation and trafficking. My sincere thanks to everyone who contributed to this important cause.
Billie Jean King, Sports Icon, Social Justice Pioneer and Entrepreneur; Kevin O’Leary, Investor on ABC’s Shark Tank & Bestselling Author; and John Walsh, Victims' Rights Advocate and Host of Discovery ID's In Pursuit with John Walsh all wowed us from the keynote stage at Convention Arena.
I am truly so proud of all that we accomplished this year.
All Committee Summit
Recently, GBTA held its annual All Committee Summit in Denver. This is one of my favorite events every year and I continue to be impressed by the work our various Committees produce. The discussions that took part this year left me excited for what’s to come for GBTA in the year ahead. GBTA Committees play a significant role in our success and in creating innovative content tailored to specific industry sectors. Their work is invaluable. Thank you all who joined.
Committee Highlight: Sports, Media and Entertainment Committee
The Sports, Media and Entertainment Committee’s mission is to find common solutions to the unique challenges facing business travel professionals in these dynamic fields. The Committee has been successful in exposing GBTA to new audiences through peer-to-peer meetings in New York City and Los Angeles where these segments are concentrated. They have been instrumental in driving airlines to expand their specialization desks, now offering 24-7 support for sports, media and entertainment needs and are now working with hotels to do the same. Additionally, they’ve worked on standardization of airline baggage fees around specialty sports or entertainment equipment. The Committee is placing a strong focus now on expanding globally in an effort to broaden the reach and participation of the group beyond the United States.
WINiT Strategic Advisory Board
As I mentioned, GBTA announced our acquisition of WINiT at Convention. I’m sure many of you saw my email last week detailing the creation of the WINiT Strategic Advisory Board, which brings together a remarkable and diverse group of travel industry leaders. The Advisory Board will provide strategic guidance and direction for the future of WINiT as a GBTA Board of Directors initiative. I’ll have more to share soon on this front, but you can expect select WINiT programming to be integrated into our upcoming Europe Conference in Berlin.
As always, thank you to our members for your continued support and commitment. It is your involvement through attendance and personal contribution that make our Association great. I welcome the opportunity to hear from you personally regarding how we can continue to make things better. Please feel free to contact me with any thoughts or questions you may have.
For this week’s episode, The Business of Travel talks with Michelle Guelbart, Director of Private Sector Engagement for ECPAT-USA about ways the travel industry can help put an end to child trafficking. Michelle also discussed the importance of urging Congress to reauthorize the Trafficking Victims Protection Act.
You can download and listen to The Business of Travel in iTunes, Stitcher, Google Play and your other favorite podcast directories. Be sure to subscribe to the show so you don't miss out!
Today is your last day to submit an application to become a mentee for the 2018-2019 season of Ladders.
GBTA Ladders lets you take the next step in your career. It’s a unique team mentor program that combines the right talent, a fresh vision and exclusive mentorship to help you develop your career and climb to the top. It affords members an opportunity to not only expand your professional development within the travel and meetings industry, but to also gain true lifelong colleagues & friends.
The winning team from our 2017-2018 season joined us at the GBTA Broadcast Studio at Convention this year to share their experiences with the program and talk about why others should get involved. It is a great opportunity to expand your network and expand your influence within the industry.
Don’t miss out on your chance to get involved. To be considered, fill out the application today, September 28. For more information, please contact email@example.com.
For this week’s episode, The Business of Travel gives listeners a taste of one of our more than 170 education sessions that took place at GBTA Convention 2018 last month in San Diego. Attendees can access all of these sessions covering the gamut of top travel industry issues including duty of care, technology and innovation, procurement, sustainability and so much more with GBTA Convention 2018 On Demand.
This risk-focused education session, conducted in partnership with ASIS International, called Leveraging Security and Travel to Build a Better Travel Risk Management Program features Ben Coleman, Global Security Executive Services Manager for Facebook and GBTA Risk Committee member, focused on identifying the benefits of security and travel professionals partnering to develop and implement a best in class Travel Risk Management Program.
New facial recognition and CAT scan technologies are key to stopping terrorists, according to two of the nation’s highest security officials who spoke Monday on Center Stage at GBTA Convention 2018.
Transportation Security Administrator (TSA) David Pekoske calls for “better security faster” at Monday’s Q&A session with U.S. Customs and Border Protection (CBP) Commissioner Kevin McAleenan, led by GBTA Executive Director and COO Michael W. McCormick. Pekoske said that we must get the technology in place faster than our adversaries, and faster than government has typically acted.
“There’s nothing I’m more excited about in our mission set than the capability of biometrics, and specifically facial recognition or comparison technology, to enhance our facilitation and security efforts,” McAleelan explained. Through pilot programs at multiple airports with a number of domestic and foreign carriers, he reported that the agency has been able to screen 700,000 travelers with biometrics and achieve a 98 percent match rate.
In addition to biometrics, new CAT scan technology will be able to do a much better job detecting threats such as those in luggage. Pekoske shared that his agency plans to replace 2,000 checkpoint x-ray machines with CAT scan technology. In addition to significantly enhanced screening capabilities, he predicted that in three to five years, passengers will not need to remove any items—including food, liquids, or electronics—from their carry-on bags.
In addition to enhanced security, he highlighted traveler benefits such as expedited boarding and arrivals, adding that his agency has been able hold or reduce wait times for five consecutive years using new technologies. Responding to security concerns, he stated the importance of technology remaining cyber secure, not retaining information on U.S. citizens, and maintaining transparency with the public, privacy groups, the media and legislators.
On the horizon, the two agencies will better integrate the PreCheck and Global Entry programs.
Commissioner McAleenan cited tracking ISIS operatives’ widely scattered movements throughout the world, and the 70 percent growth of e-commerce shipments as his top two concerns.
From his agency’s perspective, Administrator Pekoske reiterated the Commissioner’s terrorism concerns, adding that undetected operatives, “lone actors,” pose a real challenge to intelligence operations and those on the front lines. “Security is a shared responsibility,” he added, GBTA members, airlines, airports and passengers included.
Each with over 60,000 employees around the globe, keeping their teams prepared in uncertain times is an ongoing challenge. “I spend the majority of my time on the front line,” said Administrator Pekoske, which he explained includes not only security checkpoints, but also vetting processes, air marshals, and international staff at last-point-of-departure airports around the world to ensure they have the resources, technology and procedures in place to best do their jobs. Commissioner McAleenan underscored the challenge, noting that the travel industry’s ninth straight year of over four-percent growth in international air arrivals. He said he is focused on three imperatives: executing operationally, providing his staff with the tools they need to facilitate travel and improve the customer experience, and building partnerships with the aviation industry, international partners and other federal agencies, like CBP.
Both TSA and CBP garner an unprecedented level of coverage in the news cycle. When asked how his agency responds when, for example, an internal pilot like Quiet Skies program leaks into the public domain, Administrator Pekoske explained that he operates knowing that any new procedure or program can become public at any time. “Our job, both Kevin [McAleenan] and my job, is to manage and mitigate risk,” he continued, emphasizing that Quiet Skies looks at patterns of travel to help identify flights which may require an Air Marshal. “We have a very, very robust process inside TSA—which I think is absolutely necessary and something that I 100 percent endorse—of oversight from the Department of Homeland Security on all of our processes that assess risk by individuals.” Commissioner McAleenan agreed, adding that his agency faces “a tremendous amount of attention on all aspects of our mission, being responsible for anything that comes in or out of the country.”
For this week’s episode, The Business of Travel interviews GBTA’s SVP of Professional Development and Research Amanda Cecil to learn all about what to expect out of education at the upcoming GBTA Convention. Hope to see you there starting this Saturday - August 11-15 in San Diego!
The business of travel has brought the world within reach, with borders blurring and people intersecting in all corners of the globe. The momentum never stops as the business travel industry is evolving at an unprecedented rate. New technologies have emerged, transforming the face of the global travel program. New security risks have surfaced, which have proven to threaten the industry on a worldwide scale. In the face of all this, companies are constantly innovating to meet the changing needs of the industry.
On Sunday, August 12 starting at 9am, Media Day is back for its fourth year and will return once again to the GBTA Broadcast Studio. More than two dozen companies will release their breaking news as part of the event from the GBTA Broadcast Studio in Lobby D of the San Diego Convention Center.
A special viewing area immediately directly across the hall from the Studio will be available for press attending in-person and breakfast will be served. Travel industry expert and GBTA Media Day anchor Monisa Cline will interview company executives in one-on-one live, on-camera interviews about their new products and announcements.
Press will have the opportunity to ask each participant questions following their interviews and at the end of each hour of programming or can also arrange one-on-one follow up interviews throughout the week. Reporters who cannot make it in person can tune in via convention.gbta.org or our Facebook Live stream!
This year’s full Media Day schedule is as follows:
Luggage Teleport - Benjamin Eu, Co-Founder and Chief Product Officer
Blacklane - Sascha Meskendahl, Chief Revenue Officer
TravelBank- Katie Mentus, Head of Design and Marketing
Deem - John F. Rizzo, CEO, COO, President, Deem
Way.com - Bhumi Bhutani, Co-Founder
Virgin Atlantic - Oli Byers, SVP Sales and Customer Loyalty, Virgin Atlantic
Festive Road - Caroline Strachan, Managing Partner; Thomas Tulloch, Managing Director, NA, Predict.X
SAP Concur – Doug Anderson, SVP, Global Travel Products
ReloQuest Inc. - Jeff Mahoney, Chief Operating Officer
WorkTrip – Heather Haigler, Co-Founder
SpotHero for Business – Becca Rabinowitz, Head of SpotHero for Business
Vedius Business – Dr. Constantine George, Chief Medical Officer of EPITOMEDICAL/Founder of Vedius and Vedius Business
Yapta - James Filsinger, President & CEO
ARC - Chuck Thackston, Managing Director of Data Science and Research
AppZen - John Narbaitz, Head of Sales
Tramada Systems – Mary Ellen George, Head of North America
Conferma - Kelly Cleeton, Director of Business Development
FairFly - Aviel Siman-Tov, CEO & Co-Founder
Travel Leaders Corporate – Gabe Rizzi, President & Mike Boult, SVP of Sales
TRIPBAM, Inc. – Steve Reynolds, Founder & CEO
Oakwood – Rebecca Tann, Senior Vice President, Sales and Marketing
Predict.X - Keesup Choe, CEO
TripActions - Ariel Cohen, CEO & Co-Founder
Lumo - Bala Chandran, Co-Founder
ITS – Preston Smith, Vice President of Sales
Carlson Wagonlit Travel – TBD
Uber - Ronnie Gurion, Head of Uber for Business
*This post was also distributed as an email to GBTA members.*
Can you believe that Convention is less than three months away? Time is flying by and of course GBTA is working hard to get ready for the 50th Annual GBTA Convention. Below is a brief update on what we are working on.
The 50th Annual GBTA Convention 2018 will be held this year from August 11-15 in beautiful San Diego. We recently announced two of our keynote speakers for Arena Stage.
Billie Jean King, sports icon, pioneer for social justice and entrepreneur will be a featured speaker on Monday, August 13 on Arena Stage. Billie Jean King epitomizes excellence, leadership and grit. She was named one of the “100 Most Important Americans of the 20th Century” by Life Magazine and was a 2009 recipient of the Presidential Medal of Freedom. I have no doubt that her experience and vision will inspire our attendees.
Kevin O'Leary, investor on ABC's Shark Tank and chairman of O'Shares ETF Investments Financial Group will be the featured speaker on Tuesday, August 14 on Arena Stage. Kevin O'Leary, better known as Mr. Wonderful, is celebrated as one of North America's most successful business entrepreneurs as well as being a bestselling author. Attendees will benefit from his business experiences and insights and delight in his lively personality.
We also just announced two of our Center Stage panels this week. I am very pleased to announce our opening session, Successful Women Leading in Business Travel, will be moderated by my fellow GBTA Board member Dorothy Dowling, SVP & CMO, Best Western. It will feature three senior leaders in business travel as they give their unique perspectives on the opportunities and challenges facing the industry today. The panelists will be Jodi Allen, CMO, Hertz; Melissa Maher, SVP, Global Partners, Expedia; and, Traci Mercer, SVP, Lodging, Ground & Sea, Sabre.
Monday's second session, The Challenges of Security in Today's Volatile World, will feature top security officials discussing their roles in keeping a country's borders and infrastructure safe and secure. Kevin McAleenan, Commissioner, U.S. Customs and Border Protection (CBP) and David Pekoske, Administrator, Transportation Security Administration (TSA), will discuss the challenges in balancing security and passenger facilitation while integrating innovative new technologies that could revolutionize the traveler experience.
Committee Highlight: Meetings Committees
GBTA's Meetings Committees provide leadership to GBTA members and the global business travel community through meetings management guidance, education and innovation. They serve as the preeminent source of knowledge, resources and strategy on the state of meetings management for the global business travel industry. The Meetings Committees are set up in the U.S. and Europe, encompassing a broad range of volunteers.
The Committees recently created a Speaker Resource Guide with a focus on key industry related topics: Strategic Meetings Management 101, Integrating Transient Travel Group Programs and Risk Management. From that, they have also created education sessions for each of those topics that are available to GBTA Chapters and Affiliates to share with their members. The Committees are also currently working on a Meetings Toolkit, based on feedback and information gathered in a 2017 survey to GBTA buyer members. The Toolkit will share best practices, basic guidelines, hints and tips in meetings planning.
At the most recent GBTA Europe Conference, the committee delivered a popular session which provided practical experience for travel managers who have taken on the responsibility to manage their organization's meeting spend and success of it.
GBTA will be unveiling a half dozen research studies between now and Convention. Some highlights include top safety concerns for women travelers. This interesting and revealing research will highlight the intrinsic dangers that female road warriors face while traveling and what travel programs do to ensure the safety of their female business travelers. The five business travel payment trends survey will reveal a few things that we already know (travel payment is going virtual) and some things that may surprise us (ride-sharing is gaining overwhelming acceptance). Additionally, GBTA will release a first-of-its-kind study to explore project-based business travel in the United States. While project-based business travel is extremely diverse, there are key underlying trends revealed in this study that marketers, suppliers and travel buyers can use to increase revenue, cut costs and improve traveler satisfaction.
As a GBTA member, you can download all GBTA research free of charge on our GBTA Hub, and use it to power your travel program and grow your career.
As always, thank you to our members for your continued support and commitment. Please feel free to contact me with any thoughts or questions you may have.
Eleven weeks remain until GBTA Convention 2018 commences in San Diego. With our 50th anniversary of Convention coming up, we have been posting weekly Throwback Thursday (#TBT) posts sharing pieces of history from our annual event. We have also been recapping the evolution of the travel management industry and the general travel industry. This week, we take a look at photo highlights over the past eight years.
2010 – Former GBTA staff member Hank Roeder poses with speaker Condoleezza Rice
2011 – Photos from our annual Convention in Denver
2013 – Photos from GBTA Convention 2013 in San Diego
GBTA’s Kevin Maguire presents at the Monday general session
Musician Jewel performs
2015 – Photos from the GBTA Cares Service Project during GBTA Convention 2015
In 2015, GBTA partnered with Clean the World, a non-profit organization that distributes hygiene products to impoverished people to prevent hygiene-related illnesses. Volunteers came together to assemble hygiene kits that were later distributed to those in need
Visit the GBTA Blog every Thursday for more throwback posts, and share your favorite Convention memories with us on Twitter by tagging @GlobalBTA!