Global Leadership Professional® (GLP) Program

Based on your feedback, GBTA launched its first ever “immersion” model for Global Leadership Professional® (GLP) program in March 2019. The two-day program showcases renowned academics from high-ranking business schools and top universities. This is the only course for travel professionals focused on business and leadership skills. The “immersive” curriculum integrates meaningful classroom structured learning, combined with an experiential, knowledge-exchange model using real-life challenges and opportunities in the business travel industry.


The GLP Program offers a wide range of benefits to participants and their organizations, including

  • Engage with network of global peers who value professional development
  • Utilize advanced business principles and best practices
  • Interact with renowned academics and industry experts
  • Develop team approaches and strategies for solving problems
  • Earn recognition for your achievement

Individual Courses:

Individual GLP Courses are designed to address one of the four primary competencies for mid to senior-level industry professionals to expand their knowledge and stay current with the latest trends in the industry.

The four main competencies are:

  • Marketing
  • Management
  • Leadership
  • Finance

Core Competency Marketing Management Leadership Finance
Course Topics Building Strong Brands Accelerating the
Innovator Within You
Leading a Corporate
Culture of Innovation
Using Financials for
Dates and Locations March 10 – 11, 2020
at GBTA Headquarters
Alexandria, VA
July 25 – 26, 2020
at GBTA Convention
Denver, CO
July 29 – 30, 2020
at GBTA Convention
Denver, CO
October 15 -16, 2020
Location TBD
Instructors Charles R. Taylor, Professor of Marketing, Marketing & Business Law and Dr. Matthew E. Sarkees (Villanova)

Dr. David Ricketts, Harvard Innovation Fellow, Technology and Entrepreneurship 
Center (Harvard)

Sean Martin, Associate Professor of Business Administration (Darden)
Dr. Gianna Bern (Notre Dame)

  Registration Registration Registration

Individuals are not required to enroll in the complete program and are welcome to attend any course that is offered.

Courses Registration Rates:

GBTA Members: $995 
Non-Members: $1,355

Certificate of Professional Development:

The Certificate of Professional Development is obtained by successfully completing four courses within twenty-four months (24), including one course in each of the four main competencies.

Successful completion of The Certificate of Professional Development is a prerequisite for the Global Leadership Professional® (GLP) Designation.

Global Leadership Professional® (GLP) Designation

Registration Rate: $5,000

The Global Leadership Professional® Designation is the pinnacle of achievement for business travel professionals. This 12-month program consists of several components centered on a collaborative, industry-related project:

  • Begins with a 2-day, on-site session where work groups and projects will be assigned
  • 3 web-based virtual classrooms over a 9-month course
  • Additional instructions and opportunities to work with peers on your assigned project will be provided
  • A final 1-day, on-site session where projects will be finalized and presented at GBTA Convention

Convince Your Boss:

Need help demonstrating the Return on Investment of the GLP Program or Designation? Download our customizable template.


“The ability to look at things in a larger perspective, networking opportunity with other business experts, the learning experience from a Harvard fellow” - Daisy Francisco, Husky Injection Molding Systems

“The most significant takeaway from this session the framework for creativity and idea generation. The content was taught in such a way that I can easily come back to my organization and use the methodology to further develop organizational creativity and intrapreneurship” - Samantha Bean, LTD Hospitality Group

More Information

If you’re interested in learning more about the program or have questions, please fill out the form below.

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