Cvent Wraps Successful CONNECT Conference in Vegas

Cvent just wrapped up its annual Cvent CONNECT conference in Las Vegas, and the meetings, events, and hospitality technology provider announced a few new and expanded programs for meeting planners. Here’s what travel buyers may expect to see in the future. A few highlights: Trade Shows Could Get Easier Marketers and trade show managers will…

When Event Planning Meets Marketing

When Event Planning Meets Marketing

One-half (49 percent) of event planners report the marketing departments at their respective companies are always or often involved in the planning and execution of events, and an overwhelming majority find value in this type of partnership. Today, the GBTA Foundation, the education and research arm of the Global Business Travel Association (GBTA), in partnership…

Consolidation in Business Travel: What’s Next?
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Consolidation in Business Travel: What’s Next?

For the past several years, there has been a significant number of consolidations throughout every segment of the travel industry. With mergers and acquisitions of some of the best-known brands in the air travel, lodging and ground transport sectors continuing at a rapid pace, GBTA Convention 2016 featured a Center Stage panel discussion on the…