Germany Continues to be Europe’s Economic Powerhouse

Germany Continues to be Europe’s Economic Powerhouse

Germany is the largest economy in Europe, currently the third largest business travel market in the world, is led by one of the most powerful women in the world and has a strong and influential voice on both European and global affairs. Given Germany’s power, wealth and influence, it will continue to be the EU’s…

GBTA: A Resource in Times of Uncertainty

GBTA: A Resource in Times of Uncertainty

During Convention last month, GBTA EMEA Regional Vice President Catherine McGavock joined us at the GBTA Studio to talk about GBTA’s role, especially in times of uncertainty. She highlighted the extensive partner network GBTA has with key national associations throughout the region, providing a unique level of access to the local business travel markets and…

Keeping Business Travelers Safe in an Uncertain Time
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Keeping Business Travelers Safe in an Uncertain Time

Today, GBTA released a new poll showing continued resiliency in business travel following the Paris attacks. More than 90 percent of U.S. and European business travel buyers now report that their company’s travel to and within Europe has remained largely unaffected by the Paris terrorist attacks. This shows increased levels of resiliency since the immediate…

GBTA and European Partner Network to Engage with European Commission on Aviation Strategy
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GBTA and European Partner Network to Engage with European Commission on Aviation Strategy

Earlier this week, GBTA and its European partner network congratulated the European Commission on the adoption of an aviation strategy last December and called for further engagement on issues of particular relevance to the business travel industry. In a letter to Commissioners, the organizations identified three areas for further discussion: Boosting competitiveness of the European Union’s…

From Washington To Brussels:  GBTA Expands Advocacy To The EU

From Washington To Brussels: GBTA Expands Advocacy To The EU

At our record-breaking conference this November in Frankfurt, I took the stage with German Business Travel Association VDR’s Hans-Ingo Biehl to talk about advocacy efforts and policy issues in the EU that impact our industry. GBTA is working in Europe, Latin America and North America to advance business travel through advocacy. That involves educating decision…

Riding The Wave of Change with Brand Guru Dietmar Dahmen and a Record Number of Attendees

Riding The Wave of Change with Brand Guru Dietmar Dahmen and a Record Number of Attendees

GBTA Conference 2015 | Frankfurt in partnership with VDR officially kicked off on Monday. Dirk Gerdom, President of VDR, and Christle Johnson, GBTA President, welcomed over 1,000 delegates. This record number represents a strong growth in delegate numbers and sponsor support this year, making it the largest and most diverse industry gathering of its kind in Europe….

A Look into The Future of Travel Distribution
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A Look into The Future of Travel Distribution

Day two of GBTA Conference 2015 Frankfurt in partnership with VDR began with for the first ever GBTA Media Briefing. Buzzing, energetic and full of conversation, international journalists had the opportunity to meet with a range of suppliers learning about the latest in business travel. Back at Centre Stage, the day opened with a Presidential…