View it in your browser Share this email.   Forward This   blank Tweet This   blank Send to Linkedin   Send to Facebook
October 17, 2023

Check-In with Suzanne

Celebrating Achievements and Shaping Tomorrow Together

October marks many things – for GBTA that includes celebrating those professionals who continue to positively influence and impact the careers of others and support our industry at large.

Congratulations and a big thank you to the 2023 WINiT Top 50 recipients from across the globe who have made outstanding contributions in our industry through their leadership, innovation and determination. An additional 12 WINiT Award winners will also be announced on October 26th at the GBTA WINiT Gala, in Brooklyn, New York. Earlier that day, the WINiT Summit also takes place, bringing together professionals to drive progress within the careers and lives of women in travel-related industries. (Attend both events and make the most of the day!)

Industry research is at the heart of so much of what we do at GBTA – but we can’t do it without you. Our latest GBTA Business Travel Outlook poll questionnaire is out and ready for your response. For this poll where we’ll release the results later this month, we are seeking your feedback on where we are now as an industry in 2023 and how you are feeling as we look toward 2024. You can take the poll here – we are grateful for your time and engagement as one of the many voices of GBTA. (And if you have already responded, THANK YOU!)

Speaking of looking ahead, our industry like almost every other, is assessing and exploring the potential pitfalls, impacts and opportunities of artificial intelligence (AI). That’s why as part of our ongoing “The Business of Travel” podcast, GBTA has just launched a new series designed to bring to you the insights, ideas and experiments with AI specifically related to our industry. Tune in here for the first episode which is hosted by GBTA CMO Kevin Fliess and features a panel of industry experts exploring generative AI and its potential to reshape various aspects of business travel.

Finally – a big shout-out to the volunteers and speakers at our recent events including those in Paris, Milan, Bogotá and New Orleans. The content you help us deliver makes the work we do on behalf of you – our members and industry constituents across the world – much more worthwhile!



Top Ten Airlines for Business Travel, from Business-Class Lounges to Inflight Service (TRAVEL DAILY MEDIA)

American Airlines Shakes up Its Small Businesses Travel Loyalty (SKIFT)

Airlines Post Impressive September Traffic Numbers: An Analysis (YAHOO!)

EU to Tighten Rules for Airline Mergers (FINANCIAL TIMES)


Hilton Adds New Digital Solutions for Business Travel and Events (PHOCUSWIRE)


A Just Transition to a Sustainable Future (AIRLINES)


Most Corporates Now Using AI to Manage Business Travel (BTN EUROPE)

Business Travel Gateway Between Asia and Australia Soars; Opportunities for Australia Lie in ASEAN Region (STORY BOARD 18)

Industry Spotlight

GBTA Webinar
What Travel Managers and Travelers Agree
(and Disagree) On

October 18 | 1:00 PM - 2:00 PM

Join this dynamic session with GBTA and Uber for Business to explore the priorities and challenges of today’s business travelers and travel managers, including:

  • The business traveler experience and its importance compared to other priorities
  • Sustainable business travel and what it means to travelers and managers alike
  • Cost savings in managed travel programs, how it is achieved and what is prioritized
  • How an uncertain economy could impact business travel

Registration: Complimentary


Made Possible by


GBTA + VDR Europe Conference 2023 – Hamburg
Personal and Professional Development

GBTA + VDR Europe Conference 2023 – Hamburg will offer a platform for personal and professional growth. Attending the main stage, Big Idea and education sessions, allows delegates to stay updated on the latest trends, research, and advancements in their field.

Register by Thursday 27 October and save with our low rates! We are taking the conference to Hamburg for the first time and we want you to be there so take advantage of these rates today and register now.

Learn More


Crisis24 Intelligence Brief

Belgium - Police arrest suspect Oct. 17 following earlier terror attack; highest terror threat level maintained in Brussels-Capital Region, Belgium.

Canada and United States - Israel-Hamas conflict to prompt protests in cities in the US and Canada through late October. Tight security likely.

France - French authorities implement tight border controls with Belgium in wake of Brussels terror attack Oct. 16. Border crossing delays likely.

Middle East/North Africa - Clashes and exchanges of fire are likely across Israel-Lebanon-Syria border through at least late October. Israel evacuating border areas.

More Information

Upcoming Events

What Travel Managers and Travelers Agree (and Disagree) On
October 18

Advanced Priniciples of Business Travel Management
October 19, 26

GBTA Southern Africa Conference 2023
October 25

GBTA + VDR Europe Conference 2023 – Hamburg
November 14 - 16

GBTA Conference 2024 - Mexico City
April 3 - 4

View More Events

Being bold requires balance.

The right combination of boldness and balance starts with understanding your purpose. It’s the foundation to why you do what you do and how you show up best for yourself and others. Join Festive Road’s Katie Virtue to master the art of boldly living out your purpose

GBTA WINiT Summit is a dedicated half-day event half-day event to bring together professionals of all levels for the sole purpose of positively changing the careers and lives of women in travel-related industries. Bring your voice to the conversation.

View Post

GBTA Career Spotlight

Membership Engagement Specialist
Alexandria, Virginia (Remote)

This role will work closely with the membership operations specialist and marketing departments for development and distribution of communication plan to enhance... Learn More

View Other Openings

Facebook  Twitter  LinkedIn  Youtube  GBTA Blog

Was this email forwarded to you? Please sign up to receive GBTA emails.
Not a member? Join today.

Advertise | Post a Job. | How can GBTA help solve your industry challenges?


Global Business Travel Association
107 S West St., Suite 762, Alexandria, VA 22314
tel: +1 703 684 0836 | web:

Copyright © 2023, All rights reserved.
Update your GBTA email preferences