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January 9, 2024

Check-In with Suzanne

What’s Your Business Travel Resolution for the Year Ahead?

Whether you love or loathe the concept of making new year’s resolutions, there is an inherent value in the premise behind it − reflecting, creating goals, establishing focus, and even just envisioning what the year ahead could bring.

Maybe your resolution is to get involved. GBTA has 20 global and regional committees where you can put your purpose and passion to work for our industry and its professionals. And advocacy is always an area where your efforts can have wide-ranging impact for our industry and travelers – at a local, national, or regional level.

Maybe this is your year for giving back. Become a part of fostering the future of our industry by participating in GBTA WINiT 1:1 Mentoring, a six-month virtual program that connects mentees from around the globe with accomplished business travel professionals for career guidance and support. (Interested mentees and mentors need to submit their applications here by January 12th.)

Or maybe this is your year for advancing your learning and professional development. We can get you on your way – from learning about our industry via the Fundamentals of Business Travel course, to embarking on your company’s sustainable travel journey via our new Sustainable Travel Management course, to earning your Certificate in Corporate Travel Execution (CCTE) or Global Travel Professional (GTP) certification, we have dozens of GBTA Academy courses in the line-up for 2024.

And when it comes to tracking the industry – which is certainly what GBTA is known for – the GBTA Business Travel Index™ Outlook forecast is that we’ll hit the $1.5 trillion rebound mark in global business travel spending this year. But we know there’s also turbulence ahead via new developments and challenges, not the least of which includes responsible climate solutions. As we’ve seen historically, it will be through our collective spirit, collaboration and efforts that the global business travel community will continue to move forward to make the industry better.

At GBTA and the GBTA Foundation, our resolution for 2024 is our ongoing purpose and promise: to bring together the many voices of our industry to shape the future of global business travel. In January 2023, our members gave GBTA its highest ratings in 9 years for membership value and satisfaction. Our focus is to be even better in 2024 through our member-centric approach and a commitment to community, learning and advocacy.

But we need you to help us shape what’s next. This is your GBTA, and we are grateful for all you do. You are the visionaries and practitioners co-creating the future of managed business travel. Dive in, lend your voice, shape policy, build community, and help us drive research that benefits our members and industry. Here’s to a productive and prosperous 2024 for all.



Airlines Signal Change in Travel Patterns Post-Pandemic (BLUE SKY PIT)

Loss of Alaska Cockpit Recording Rekindles Industry Safety Debate (REUTERS)

Indonesia Temporarily Grounds Boeing 737-9 Max Jetliners After Alaska Airlines Incident (ABC NEWS)


Mandates Needed for Sustainable Aviation Fuel to Resolve Supply Impasse (BUSINESS TIMES)

Emirates Goes Vegan (ASIANA AVIATION)

oneworld® Becomes First Airline Alliance to Join IATA CO2 Connect (4HOTELIERS)


Travel Tech Isn’t Cheap. Falling Behind May Be Even Costlier (PHOCUSWIRE)

As Organizational Travel Increases, Business and Other Entities Need to Prepare for New Risks (RISK AND INSURANCE, GBTA FEATURED)

Industry Spotlight

Call for Applications:
GBTA APAC Risk Committee

GBTA is Recruiting Members for a New GBTA APAC Risk Committee

The GBTA APAC Risk Committee will provide resources, guidance and expertise to facilitate the creation and development of travel risk management programs for GBTA members in APAC and educate and promote best practices in support of the health and safety of travelers.

Submit your application by January 12th to be considered for this exciting opportunity. Your commitment will contribute to the advancement of travel safety standards and positively impact the GBTA community in APAC.

*You must be a GBTA member to join a committee.



Crisis24 Intelligence Brief

Canada and United States - Adverse winter weather forecast in parts of southeastern Canada and the northeastern US through Jan. 10. Hazardous travel conditions likely.

Germany - Unionized rail workers plan to strike across Germany Jan. 9-12. Widespread train disruptions possible.

South Korea - Adverse winter weather forecast across much of northern South Korea through at least Jan. 10. Hazardous travel conditions likely.

United Kingdom - Public sector workers to strike across Northern Ireland, UK, Jan. 18. Service disruptions, heightened security likely.

More Information

Upcoming Events

Fundamentals of Business Travel Management
Winter session: starts January 19

Sustainable Travel Management
Next session: starts February 5

GBTA Conference 2024 - Mexico City
April 3 - 4

Fundamentals of Business Travel Management
Spring session: starts April 4

GBTA Conference 2024 - Toronto
April 22 - 24

View More Events

Only a few days remain to apply for GBTA WINiT 1:1 Mentoring. This is an opportunity to work with a seasoned business travel professional who is committed to helping you navigate your career.

Application closes on January 12

View Post

GBTA Career Spotlight
Is Your Company Hiring?

Use the GBTA Career Center to post your business travel job openings and access thousands of qualified industry professionals looking to make their next career move.

Get Started
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