April 4, 2023

Check-In with Suzanne

Business Travel is All About Connection. With Purpose.

This week I return from what has been a whirlwind month of business travel – 7 countries in Europe and Asia, 17 airports and train stations and 30 meetings or conferences, engaging with hundreds of people in the process. I want to take a moment to express my gratitude for the hospitality, support and partnership extended to the GBTA team and me throughout our travels in March.

It has been an incredibly productive few weeks but, more importantly, it provided us with cross-regional insights and connection with members, partners, stakeholders and policymakers that will help us better understand and act on behalf of our global industry.

One of our industry’s timely topics is the New Distribution Capability (NDC) and how implementation is bringing rapid change. We hope you’ve had a chance to tune into GBTA’s recent NDC-related podcast. It provides a view from expert buyer members of what NDC means for business travel and how they’re getting ready for it.

Additionally, in the GBTA Hub we have launched an Distribution/NDC Forum here to provide a place and platform for our members to engage, ask questions, share resources, and gain insights from each other. To help navigate what’s ahead, for a limited time GBTA is also making available to members and non-members these NDC-related materials:

Momentum also continues to build toward our line-up of GBTA flagship in-person events ahead. April 18th is the deadline for the next attendee registration price break for the August GBTA Convention in Dallas. In May, the GBTA Canada Conference returns to Toronto, and in June, the U.S. Legislative Summit and Global Sustainability Summit take place back-to-back in Washington, DC. Mark your calendars to attend – we can’t wait to connect!



Airlines Cry Foul Over Plan to Reduce Noise at Key Europe Hub (BLOOMBERG)

New Ways to Browse Hotels and Save Money on Flights — Plus Other Tools for Summer Travel (GOOGLE BLOG)

Will Airlines Suffer Due to Saudi Arabia’s Latest Oil Production Cuts? (AEROTIME)


Travel Industry Unites to Help Travelers Find Sustainable Options (TRAVEL PULSE)

Malaysia Airlines Has Taken the Next Major Step Towards Net-Zero 2050 Commitment... (TRAVEL WEEKLY)

How To Tell If a Travel Company Is Really Following Sustainable Practices (TRAVEL PULSE)


Hotel, Travel Groups Highlight Importance of Business Travel (HOTEL MANAGEMENT)

How Generative AI Will Change Sales (HARVARD BUSINESS REVIEW)

Travel Talk: Where can the industry do better? (PHOCUSWIRE)

Industry Spotlight

GBTA Conference 2023 | Toronto:
It’s the Place to Be

May 15 - 17 | Toronto

It’s the place where community, learning and advocacy and more all come together for the global business travel industry. The place to build long-term connections, benefit from peer-to-peer education, and advocate for what matters most. To recognize and celebrate those who give back to keep our industry and association. It’s the place where our many voices from around the world join for the one purpose of shaping the future of the industry.

Register today for the most important gathering of the global business travel industry and be a part of the journey.



Education at GBTA Convention 2023
Breakout Sessions for All Levels of Professional Experience

Join us at GBTA Convention 2023 for breakout sessions covering topics that will keep you on top of the evolving business travel industry. There will be sessions for all levels of professional experience including:

  • Fundamental – Content will be presented at a beginner level and focused on the understanding of a topic or issue.
  • Applied – Content focus will be the application, comprehension and explanation of topics or issues.
  • Strategic – High-level content that will be focused on innovation, change management and strategic in nature.

Learn more about 12+ education tracks


Crisis24 Intelligence Brief

Eastern Europe and Central Asia - Severe weather forecast across much of southeastern Europe through at least April 5. Transport, business, and utility disruptions possible.

Japan - Japan to further ease COVID-19 measures for international travelers from mainland China effective April 5. Other domestic measures ongoing.

Turkey - Thunderstorms, strong winds forecast across parts of Turkey (Turkiye) through April 5. Possible transport, business, utility disruptions.

Vietnam - Heavy rain and thunderstorms forecast across central and southern Vietnam through April 4. Flooding and associated disruptions possible.

More Information

Upcoming Events

Global Leadership Professionals (GLP) Program
April 14

The Fundamentals of Strategic Meetings Management
May 5
11:00 AM - 1:00 PM

GBTA Canada Conference 2023 – Toronto
May 15 - 17

GBTA Sustainability Summit
June 13

GBTA U.S. Legislative Summit
June 14 - 15

GBTA Convention 2023
Aug 13 - 15

View More Events

GBTA | Global Business Travel Association join with our industry colleagues today to recognize and support Global Meetings Industry Day. This international day of advocacy spotlights the critical, unmatched value and benefits of in-person connection and bringing people, businesses and communities together.

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GBTA Career Spotlight
Is Your Company Hiring?

Use the GBTA Career Center to post your business travel job openings and access thousands of qualified industry professionals looking to make their next career move.

Get Started
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