About GBTA Canada

GBTA Canada is the voice of the Canadian business travel industry. We believe in providing the business travel and meetings community with a global platform to serve as a resource library for their peers, to implement world-class conferences, workshops and virtual meetings, and to foster an interactive network of innovation and support.

Join GBTA Canada to take advantage of valuable features and programs that are tailored and targeted to support your success and to benefit your company.

As a member of GBTA Canada, access comprehensive business resources on the latest trends and practices in the Canadian marketplace. You’ll benefit from our educational programs held in cities across Canada throughout the year, industry leading benchmarking tools and reports specific to the Canadian marketplace and a network of Canadian corporate purchasing and management professionals coast-to-coast!

Membership

Make the business travel connections in Canada that matter most to you, your career, and your business. Learn More

Research

The Canadian Business Travel Industry: Business Travel’s Impact on Jobs and the Canadian Economy Learn More

Sponsor

Expose your brand to the largest number of Canadian business travel professionals. Learn About Sponsorship Opportunities

Why GBTA Canada?

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Our Location

Operations across all 10 provinces and on 6 continents around the globe

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Our Network

A global membership of 9,000+ and growing

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Our Impact

$23.5 billion CAD represented in Canadian business travel*. $435+ billion CAD of business travel and meetings expenditures represented globally.

*Credit: Economic Impact Study

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Our Scope

GBTA Canada’s research, advocacy and media reaches 28,000 travel professionals and 125,000 active contacts

Regional Direct Talks


GBTA Canada recognizes the importance of peer networking and best practice sharing. Unique to GBTA Canada are our Regional Direct (buyer) Talks. Direct (buyer) members gather virtually, to exchange ideas, and understand market dynamics.

Upcoming 2024 Direct Talks Dates:
Tuesday, June 25 @ 2:00 PM ET
Tuesday, November 19 @ 2:00 PM ET

To learn more and register for the GBTA Canada Direct Talks, please contact: [email protected]

Why Join GBTA

We believe business travel is a fundamental force for good. Meeting face to face deepens relationships, fosters collaboration, and develops culture in ways that technology alone can never truly replicate. It drives progress for businesses, governments, economies, and people.

As the barriers and challenges facing business travel evolve and change, we must continue to innovate and set new standards as an industry, bringing many perspectives together under one roof. GBTA is the platform for all sides to come together to tackle how travel can adapt to and drive dynamic transformations in the workplace, from the changing way people work, to new attitudes towards managing risk, to improving sustainability.

Join GBTA

Join the GBTA network by subscribing to the membership that matches your profile:

Direct
(Buyer)

Buyers of business travel services, travel managers, travel buyers or managers of travel policies and/or meeting and events managers (MICE) in their company.

$170 USD (+ $25 initial registration fee)

Corporate buyer enterprise membership:

• 3-5 buyers within the same company:  15% Discount on the original price (+ $25 initial registration fee) + VAT
• 6+ buyers within the same company:  25% Discount on the original price (+ $25 initial registration fee) + VAT


Contact [email protected] to explore an enterprise membership.

Show pricing details hide pricing details

Allied
(For Suppliers and Consultants)

Service consultants, providers, and suppliers in the fields of business travel, technology, expense management and payments, consulting firms, financial analysts, sustainability and other suppliers of goods and services to the business travel industry and MICE

$170 USD (+ $25 initial registration fee)

Contact us for Enterprise Membership Pricing for 10+

Note: During application, process currency will be determined based on your country of residence.

GBTA Canada Advisory Board

The mission of the GBTA Canada Advisory Board is to assist with, review, research and make recommendations on all current issues in the Canadian marketplace that impact all members (allied-supplier and direct-buyer) of GBTA Canada.

Sue Spear

Canada Regional Chair

Manager, Corporate Travel & Fleet
Cengage

Elizabeth Oliveira

Board Member

Global Travel Program
OMERS

Stephen Anderson

Board Member

Chief Operations Officer
ISB Global Services

Chuck Crowder

Board Member

Vice President Sales & Distribution
WestJet Airlines

Brooke Davis

Board Member

Global Travel & Events Manager
lululemon

Patrick Doyle

Board Member

Chief Commercial Officer
Flight Claim

Alex Ferdinand

Board Member

Managing Director
BWH Hotels

Bertie Fernandes

Board Member

Corporate Travel Manager
Ledcor Group of Companies

Tim Oldfield

Board Member

VP, Global Sales, Corporate & TMC Accounts
Marriott International

Ian Race, CTE, GTP

Board Member

Senior Vice President, Sales & Account Management
Direct Travel

Connie Smith, GTP, GLP

Board Member

Manager, Global Travel Services
McCain Foods Ltd.

Jennifer Urquhart

Board Member

Director, Strategic Sales – Canada
Enterprise Holdings Inc.

  • To guide GBTA Canada’s leadership on their education and professional development programs relative to the marketplace
  • To guide GBTA Canada’s leadership in their education-focused initiatives and programs
  • To be champions of GBTA Canada with fellow members and potential members coast-to-coast
  • To be a knowledge-based resource for new and existing members of GBTA Canada
  • To volunteer onsite at GBTA Canada events

Sue Spear

Canada Regional Chair

Manager, Corporate Travel & Fleet
Cengage

Stephen Anderson

Board Member

SVP Corporate Relations & Marketing
FocusPoint International

Chuck Crowder

Board Member

Vice President Sales & Distribution
WestJet Airlines

Brooke Davis

Board Member

Global Travel & Events Manager
lululemon

Patrick Doyle

Board Member

Vice President & General Manager, Canada
American Express Global Business Travel

Alex Ferdinand

Board Member

Senior Director, Worldwide Sales Global Business Travel & Affinity Partnerships
BWH Hotel Group

Bertie Fernandes

Board Member

Corporate Travel Manager
Ledcor Group of Companies

Jon Heppenstall

Board Member

Manager Sourcing Operations, Corporate Services
Hydro One

Tim Oldfield

Board Member

VP – Global Sales, Corporate and TMC Accounts
Marriott International

Elizabeth Oliveira

Board Member

Global Travel Program
OMERS

Geoffrey Parsons

Board Member

President
Geopar Consulting

Ian Race, CTE, GTP

Board Member

Senior Vice President, Sales & Account Management
Direct Travel

Connie Smith, GTP, GLP

Board Member

Manager, Global Travel Services
McCain Foods Ltd.

Jennifer Urquhart

Board Member

Strategic Sales Manager, Central/Eastern Canada, Business Rental
Enterprise Holdings

GBTA Canada Sponsorship Opportunities

Looking to connect with Canadian business travel and meetings management professionals?

Increase your brand awareness and visibility by making an impact as a sponsor at one of our events. Expose your brand to the largest number of Canadian business travel professionals.

Contact GBTA Canada at [email protected]

Contact GBTA Canada

Janette Acosta Sanchez
Country Director ‑ GBTA Canada
Email Janette
+1 571 403 9827

Email: [email protected]
Address: 800, 840 – 6th Avenue SW, Calgary, AB, Canada, T2P 3E5

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