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February 8, 2024

News to Know

Maximizing Hotel Performance in the Year Ahead

During the pandemic, out of great necessity, hotel operators found new ways to creatively trim operating expenses.

Some of these adjustments included labor optimization and compensation adjustments; more efficient utility usage and laundry practices; restrained ordering of supplies, even when we could get them; marketing expenses — everything was in play.

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If it's Boeing, Are You Going? Why Travelers Are Wary of the Max Line, But Airlines Aren't (USA TODAY)

Strong Start to 2024 for Airbus with 30 Deliveries (UK AVIATION)

Why Don’t Airlines Use More Efficient Ways of Boarding a Plane? (TRAVEL TOMORROW)


Hilton Worldwide 2024 Profit Forecast Hit by Normalizing Travel (REUTERS)

Hoteliers Emphasize Importance of Investing in People (COSTAR)

Personalized Content, Experiences Fuel Hilton's Data Modernization (COSTAR)

US Hotel Profitability Gains Led by Full-Service Chains, Major Markets (4HOTELIERS)


Uber Expects Strong Core Profit as Ride Share, Food Delivery Demand Accelerates (BRAND EQUITY)

Early Bird Extension for Convention 2024

As a thank you for being a GBTA Member, we’re extending the Early Bird rate to attend GBTA Convention 2024 until February 12, 2024! We appreciate your continued contributions to the business travel industry and the GBTA community and would love to have you at this year’s event. As you go through registration, your active membership will be confirmed, and the Early Bird Rate will be applied at checkout. No code needed.

If you’re already registered, we can’t wait to see you in Atlanta!

Register Today

Industry Spotlight

Promote Sustainable Travel in Your Organization

Sign up today for the GBTA Academy’s Sustainable Travel Management course to learn how you can spearhead eco-friendly business travel solutions for your organization. This 5-week, interactive training will cover practical applications of climate action, and reduction and tracking of carbon emissions from business travel. The course will kick off on February 26, so register by February 19 to secure your seat – members and non-members are welcome!

Register Now


GBTA Canada
Explore the Diverse Range of Education Sessions Available at GBTA Canada Conference 2024 | Toronto

Get ready to dive into the latest trends in business travel at GBTA Canada Conference 2024 in Toronto from April 22-24!

The conference program is now available, featuring the topics that matter most in business travel today. From demystifying AI in travel, navigating the meetings and events experience to risk management and duty of care, how to reduce friction points in RFP negotiations to top tips on developing your personal brand, and much more – the education session lineup covers it all! Join us to benefit from a wealth of learnings delivered by industry experts.

Attendees will also experience peer-to-peer buyer or supplier only sessions, powerful main stage sessions delivered by industry leaders, and get the chance to explore new services and technologies on the expo floor. Don't miss the highly anticipated 'Big Night Out’ – more information coming soon!

As an added bonus, GBTA membership is included within your registration. Explore the countless benefits membership offers by checking out the details here.

Don’t forget to secure your spot before rates increase on March 1!

Register Today


Crisis24 Intelligence Brief

Canada and United States - Pro-Palestinian and pro-Israeli activists likely to rally in cities across US and Canada into at least mid-February. Disruptions likely.

South Africa - Civil society group to march to Department of Mineral Resources in Pretoria, South Africa, Feb. 8. Increased security, disruptions likely.

Spain - Unionized rail workers plan industrial action across Spain, Feb. 9. Expect national, regional, and local rail disruptions.

United Kingdom - Adverse winter weather forecast across most of the UK through at least Feb. 10. Hazardous travel conditions likely.

More Information

Upcoming Events

Sustainable Travel Management
Next session: starts February 26

GBTA Conference 2024 - Mexico City
April 3 - 4

Fundamentals of Business Travel Management
Spring session: starts April 4

GBTA Conference 2024 - Toronto
April 22 - 24

View More Events

Unlock Your Influence! GBTA Elections 2024 Coming!

Not a member? Join GBTA by May 14 to cast your vote in the upcoming Board of Directors Elections. As the governing body, the Board shapes the future of the industry, establishing focus and direction...

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GBTA Career Spotlight
Is Your Company Hiring?

Use the GBTA Career Center to post your business travel job openings and access thousands of qualified industry professionals looking to make their next career move.

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