Travel Apps: Baby Boomers vs. Millennials

Travel Apps: Baby Boomers vs. Millennials

A recent GBTA Foundation study released in partnership with Carlson Wagonlit Travel surveyed more than 500 North American business travelers looking at business travelers’ booking behaviors and found some interesting differences when it comes to Baby Boomers (55+) and Millennials (18-34) and their use of travel apps. While smart phones are practically universal among business…