Traveler Satisfaction Outlook: Are Companies Focused on What Matters?
Thursday, October 3rd
2:00 PM EST
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Business travel is often viewed as a career perk, but it can also be an exhausting experience when considering the extended periods of time in transit, being away from family and friends, and last-minute delays and cancellations. In recent years, the business travel industry has seen innovative efforts to boost satisfaction, but less is known about what a formal “traveler satisfaction” program looks like. Building on 2019 research from GBTA and Dinova, this webinar explores what organizations are doing to impact traveler satisfaction, how organizations with satisfaction programs set themselves apart, and how prioritizing satisfaction impacts a number of organizational goals.
At the end of the session, participants should be able to:
Identify which types of organizations are leading the way in traveler satisfaction efforts
Learn how organizations measure traveler satisfaction and the role it plays in their organization
Understand the unique role ancillaries play a role in traveler satisfaction programs
Forecast what is next in the future of traveler satisfaction
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