North America
/Portals/0/NADevEventsImages/online icon_80.png

The Transformation of the Travel Buyer Discover Discuss and Prepare for the Future

Event Start Date: Sep 10, 2019 2:00 PM

Event End Date: Sep 10, 2019 3:00 PM

Event Locations
North America

Save To Calendar

Save To Google Calendar

The Transformation of the Travel Buyer – Discover, Discuss and Prepare for the Future!

Tuesday, September 10th 
2:00 pm ET 60 minutes
Click here for other time zones


The role of the travel buyer is constantly changing, with travel buyers now taking on responsibilities that extend far beyond travel management. But how are travel buyers adapting to this shifting landscape? Building on 2019 research from Cvent and GBTA, this webinar explores some of the biggest factors impacting the travel buyer role today, how travel buyers are reacting to these influences, and what strategic choices can be made to prepare your travel program for the future.

At the end of the session, participants should be able to:

  • Understand how changing workforce demographics are impacting the travel buyer role

  • Identify technology advances that are driving industry change

  • Address mis-alignment in the industry by adapting to key drivers of change




Ginna Tucker
Sales Executive, Business Transient Technology


Hannah Jaffee
Research Analyst


Thank You to Our Sponsor


Complimentary to all


Please note: "Save to Calendar" does not register you for the above webinar. Please be sure to register to receive your confirmation email with login instructions.

Webinar archives are available only to GBTA members in the GBTA Hub Research Library.

Become a GBTA Member now! If you have a question regarding your membership status, please contact

GTP certified professionals will receive one GTP Recertification credit for participating in this webinar. Keep documentation of your attendance and report when all 50 recertification credits are earned. Please email questions to